姓名：杜炤

職務/職稱：副教授，博士生導師

電子郵件：duzhao@bsu.edu.cn

辦公地點：商管樓212

個人簡介：

畢業于北京交通大學計算機科學與技術系、清華大學計算機科學與技術系和中國人民大學商學院，獲工學學士、碩士和管理學博士。主持國家自然科學基金項目、富媒體數字出版内容組織與知識服務重點實驗室開放基金項目、77779193永利自主課題各1項，作為子項負責人參與教育部中移動基金項目1項，作為主要參與人參加國家自然科學基金重點項目、國家973項目、國家863項目、國家重點研發計劃項目、教育部軟永利研究項目等10餘項。在《Information & Management》、《Journal of Business Research》、《Information Technology & People》、《Journal of Consumer Behaviour》、《計算機研究與發展》、ICIS、HICSS、AMCIS、PACIS、CSWIM等國内外高水平期刊和會議發表論文100餘篇，3篇論文獲中國高等教育學會教育信息化分會學術年會優秀論文獎。獲得軟件著作權登記40多項，授權專利2項。出版譯著《體育分析與數據科學》和《視覺營銷》，參編專著1本。

研究領域：

數字體育産品和服務、數字健身、數字體育賽事、數字體育消費、數字經濟、在線教育和人機交互等。

代表性期刊論文：

[1] Zhao Du*, Fang Wang, Shan Wang. (2023). Online listening responses and e-learning performance. Information Technology & People, 36(4), 1509-1532. (SSCI, ABDC A, ABS 3, JCR Q2, IF=4.3997)

[2] Zhao Du, Tianjiao Wang, Fang Wang*, Shan Wang. (2023). Augmented reality experience: An examination of viewer responses to sports videos. Journal of Consumer Behaviour, forthcoming. (SSCI, ABDC A, ABS 2, JCR Q3, IF=4.2997).

[3] Fang Wang, Zhao Du*, Shan Wang. (2023). Information multidimensionality in online customer reviews. Journal of Business Research, 159(April), 113727. (SSCI, ABDC A, ABS 3, JCR Q1, IF=11.2997)

[4] Zhao Du*, Mengxiang Li, Kanliang Wang. (2019). “The More Options, the Better?” Investigating the Impact of the Number of Options on Backers’ Decisions in Reward-based Crowdfunding Projects. Information & Management, 56(3), 429-444. (SCI/SSCI/EI, ABDC A*, ABS 3, JCR Q1, IF=9.8996)

[5] Zhao Du*, Kanliang Wang, Mengxiang Li. (2019). Promoting Crowdfunding with Lottery: The Impact on Campaign Performance. Information & Management, 56(8), 103159 (SCI/SSCI/EI, ABDC A*, ABS 3, JCR Q1, IF=9.8996)

[6] 李豔麗, 杜炤*. (2020). 數字技術推動我國體育産業轉型研究. 體育文化導刊. 2020(10).

[7] 杜炤*, 蕭潇. (2015). 面向自主學習的互動式網絡學習系統研究. 華東師範大學學報（自然科學版）, 2015(s1): 440-445.

[8] 杜炤*, 劉婷. (2015). 基于社交網絡服務的個人知識管理系統研究. 華東師範大學學報（自然科學版）, 2015(s1): 79-86.

[9] 杜炤*, 劉婷, 劉奇峰. (2013). 高校校園社交網絡業務應用訪問控制模型的設計與實現. 實驗室研究與探索, 32(5), 72-76.

[10] Zhao Du*, Xiaolong Fu, Can Zhao, Ting Liu, Qifeng Liu. (2012). University Campus Social Network System for Knowledge Sharing, Computer Science and Information Systems. 9(4) 1723-1739 (SCI, IF=1.4000)

[11] 杜炤*, 趙燦, 付小龍. 校園社交網絡中社會化标簽系統的研究與實現. 計算機工程與設計, 33(8), p3235-3238, 2012.

代表性會議論文：

[1] Zhao Du*, Fang Wang, Shan Wang. (2022). Posting versus Replying: The Effects of Instructor Participation in MOOC Discussion Forums. The 55th Hawaii International Conference on System Sciences (HICSS 2022). Jan. 4th-7th, Virtual.

[2] Jun Liu, Zhao Du*. (2021). Augmented Reality and Marketing: A Systematic Review. The 20th Wuhan International Conference on E-Business (WEBCHI 2021). May 28th-May 30th, 2021. Wuhan, China.

[3] Jun Liu, Zhao Du*. (2021). The Role of Emotions in AR-Based Online Shopping Experience: Shopping-Oriented Experience and Exploration-Oriented Experience. The 22nd International Conference on Electronic Commerce (ICEC 2021).

[4] Jun Liu, Zhao Du*, Tianjiao Wang. (2021) The Effects of Augmented Reality on Consumers’ Behavior in Online Shopping: A Prospective Study. 2021中國信息經濟學會學術年會.

[5] Zhao Du*, Fang Wang, Shan Wang. (2021). Competence and Specialization: The Two Dimensions of Reviewer Expertise in Online Learning. CNAIS 2021.

[6] Jun Liu, Zhao Du*. (2021). The Influence of Augmented Reality on Customers’ Satisfaction: The Mediating Role of Emotions. CNAIS 2021.

[7] 杜炤*, 劉駿, 孫果得. 移動增強現實遊戲對個體健康行為改變的影響研究. CNAIS 2021.

[8] Zhao Du*, Shan Wang. (2020). Engaging Learners through Course Forums in MOOC Platform: The Role of Instructor-led Class Discussion. 中國系統工程年會第21屆學術年會。

[9] Zhao Du*, Kanliang Wang, Mengxiang Li. (2020). Can Self-Donation Improve the Project Performance? The Impacts of Self-Donation in Charitable Crowdfunding. The 41st International Conference on Information System (ICIS 2020).

[10] Zhao Du*, Kanliang Wang, Mengxiang Li. (2019). Commitment or Fraud: How Fundraisers’ Self-backing Impacts the Crowdfunding Performance of Charitable Campaigns? 國際信息系統協會中國分會第八屆全國大會(CNAIS 2019)

[11] Zhao Du*, Kanliang Wang. “More Options Make Crowdfunding Campaigns More Successful? Investigation of the Underlying Mechanism,” The 23th Americas Conference on Information Systems (AMCIS 2017).

[12] Zhao Du*, Kanliang Wang, Yong Tan, Mengxiang Li. (2012). Promoting Crowdfunding Campaigns by Lottery Option: A Wise Decision or Hazardous Choice?. CSWIM 2017.

[13] Zhao Du*, Kanliang Wang. (2016). Choice Schema Design of Crowdfunding Campaigns: An Exploratory Study, PACIS 2016.

專著章節：

[1] 杜炤. 智慧場館：體育場館發展的新趨勢，In: 《中國體育場館發展報告（2019-2020年）》. 社科文獻出版社. 2020.

科研項目：

[1] 國家自然科學基金青年科學基金項目“線上衆籌中籌款人自支持行為的影響及機理研究”

[2] 教育部軟永利研究項目“教育信息化推進機制與政策研究”

[3] 教育部-中移動科研基金項目“知識管理與分享雲服務關鍵技術研究與示範應用”

[4] 教育部-中移動科研基金項目“數字校園規範與高等學校智慧校園體系架構及關鍵技術研究”

[5] 富媒體數字出版内容組織與知識服務重點實驗室開放基金項目“基于視頻分析的在線教育教學場景分類研究”

[6] 77779193永利高層次引進人才啟動經費項目“球員的賽事運動表現對其市場價值的影響研究”

[7] 77779193永利自主科研課題“大規模在線教育平台中學習者行為特征的分析與挖掘”

譯著：

[1] 杜爾森·德倫（Dursun Delen）著，杜炤、鄧雙譯．《預測性分析：基于數據科學的方法（原書第2版）》．機械工業出版社，2022.12．

[2] 杜爾森·德倫（Dursun Delen）著，杜炤譯．《規範性分析：循證管理和最優決策的終極前沿》，機械工業出版社，2022.12．

[3] 《體育分析與數據科學》. Thomas W. Miller著. 杜炤譯. 77779193永利出版社. 2021.

[4] 《視覺營銷：社會化媒體營銷新規則》. Stephanie Diamond著. 唐興通，杜炤，王韫千，劉鶴譯. 電子工業出版社. 2015.

開設課程：

[1] 《管理信息系統》，本科

[2] 《信息系統導論（雙語）》，本科

[3] 《數字經濟與體育産業》，本科

[4] 《信息系統與數智管理》，MBA

[5] 《運動項目改革與産業發展》，碩士

[6] 《體育經濟與産業研究專題》，碩士

[7] 《體育經濟與産業研究》，博士

[8] 《體育場館管理》，慕課（學堂在線）

SCI/SSCI期刊及重要會議審稿：

[1] Information & Management (SCI/SSCI/EI)

[2] Journal of Business Research (SSCI)

[3] Internet Research (SCI/SSCI)

[4] Journal of Retailing and Consumer Service (SSCI)

[5] Information Technology & People (SSCI)

[6] Electronic Commerce Research & Applications (SSCI)

[7] Journal of Organizational and End User Computing (SSCI/EI)

[8] Electronic Commerce Research (SSCI)

[9] International Conference on Information Systems (ICIS)

[10] Hawaii International Conference on System Sciences (HICSS): 2023, 2022

[11] Pacific Asia Conference on Information Systems (PACIS)

[12] Americas Conference on Information Systems (AMCIS)

[13] European Conference on Information Systems (ECIS)

學術會議服務：

[1] The 56th Hawaii International Conference on System Sciences (HICSS 2023), “Immersive Technologies in Business”, Mini-track Co-chair

[2] The 22th Wuhan International Conference on E-business (WHICEB 2023), PC Member; “Information Technology in Education”, Track Co-chair

[3] The 21st Wuhan International Conference on E-business (WHICEB 2022), PC Member; “Information Technology in Education”, Track Co-chair

[4] 第五屆全國體育經濟與價值管理學術會議，體育消費促進分論壇主持人

[5] The 26th Pacific Asia Conference on Information Systems (PACIS 2022), “Human Behavior and IS” Track, Associate Editor

[6] The 24th Pacific Asia Conference on Information Systems (PACIS 2020), “IS Education and e-Learning” Track, Associate Editor

[7] The 23rd Pacific Asia Conference on Information Systems (PACIS 2019), “IS Education and e-Learning” Track, PC Member

[8] The 23rd Pacific Asia Conference on Information Systems (PACIS 2019), “E-Business and E-Government” Track, PC Member

獎勵：

[1] 2019年77779193永利突出貢獻獎, 2020

[2] 2019-2021年77779193永利突出貢獻獎, 2021